00 / Studio
We build the house your sales run in.
IT House is a Vancouver studio. We audit your data, plan what is worth building, then build and run the websites, automations and chatbots your sales depend on.
The IT House logo drawn as a large house: a chevron roof with a chimney, and the letters I and T as its walls. Markers: 1, the I on the left, is Data Collection and Audit; 2, the left roof, is Research and Strategy; 3, the peak, is White Label Solutions and Integration; 4, the right roof, is Sales Production and Execution; 5, the T on the right, is Optimization and Support. Below the house, a conveyor carries boxes of data to a robot arm, which moves each box onto a second conveyor where it becomes a byte of ones and zeros; the bytes run out of the line through an OUT box. Each part of the line is labelled with its phase: 1 the IN box, 2 the data, 3 the robot arm, 4 the bytes, 5 the OUT box.
The five phases
Phase 01 / Find the gaps
Data Collection & Audit
We map the tools, data and handoffs you already have — and where work leaks out.
- Current-state map of your tools, data sources and workflows
- Gap list: manual steps, duplicate entry and dropped leads, ranked by cost
- Data quality notes — what is missing, duplicated or out of date
Phase 02 / Choose the plan
Research & Strategy
We decide what is worth building, in what order, and what to leave alone.
- Priorities ranked by effort and expected impact
- Customer and staff journey for the parts we will change
- Written scope with 2–3 KPIs, today’s baseline for each, and a fixed next step
Phase 03 / Build and connect
White Label Solutions & Integration
We build it under your brand and connect it to the tools you already run.
- Tested website, web app or workflow — under your name
- Integrations with your CRM, helpdesk, marketplaces or spreadsheets
- Documentation and admin access, so you are not locked in to us
Phase 04 / Put it to work
Sales Production & Execution
We launch the pages, listings, ads, chatbots and follow-ups that bring enquiries in.
- Launch pages, marketplace listings and ad campaigns — Google, Meta, LinkedIn or TikTok
- Chatbot and lead-routing flows with a clear human handoff
- Follow-up sequences and pipeline stages in your CRM
Phase 05 / Keep it working
Optimization & Support
We stay on to watch what breaks, fix it, and improve what is working.
- Monitoring and error alerts on forms, automations and integrations
- A regular review of what changed and what to do next
- Maintenance, content and knowledge-base updates
- Claude
- OpenAI
- Gemini
- Gemma
- gpt-oss
- JavaScript
- Python
- TypeScript
- Java
- .NET / C#
- PostgreSQL
- MySQL
- Redis
- Node.js
- React
- Next.js
- AWS
- Azure
- Google Cloud
- Docker
- Ollama
- LM Studio
- Zapier
- Make
- n8n
- Power Automate
- HubSpot
- Intercom
- Zendesk
- Tidio
- ManyChat
01 / What we build
Looking for something specific?
The same five phases, applied to the thing you need.
- 01.1 White-label brand launch A new product brand taken from name and identity to website and listings.
- 01.2 Websites & custom apps Company sites, client portals and internal tools you can maintain without us.
- 01.3 AI automation Admin and operations — invoices, documents, data entry and hand-offs — done by workflows instead of people.
- 01.4 AI chatbots Support and sales bots trained on your own material, with a human handoff.
- 01.5 Ads & campaigns Google, Meta, LinkedIn and TikTok campaigns — set up once, or set up and run — tied to landing pages and follow-ups.
- 01.6 Sales automation Lead routing, follow-ups and marketplace order flows connected to your CRM.
- 01.7 Data parsing & reports Data from any website, document, inbox or tool — delivered by email, chat, dashboard or spreadsheet.
02 / Working together
Nothing moves until you approve it.
Each phase ends with something you keep and a decision you make. Stop after any phase and you still own the work.
- [01]✓ audit — tools, data and handoffs mapped
- [gate]◆ you — review the gap list
- [02]✓ strategy — scope and priorities written
- [gate]◆ you — sign off the scope
- [03]✓ build — preview link shared
- [gate]◆ you — test the preview
- [04]✓ launch — pages, bot and follow-ups live
- [gate]◆ you — check results against the targets
- [05]✓ support — alerts on, regular review booked
Background
- 01BusinessSales, operations and the numbers behind them
- 02SoftwareWebsites, apps, integrations and automation
- 03Machine learningModels that predict, sort and spot patterns
- 04StatisticsMeasuring what changed, and whether it mattered
- 05ElectronicsSignals, sensors and how devices talk to each other
03 / Why IT House
Why IT House
Most businesses already pay for good tools. Leads and hours get lost in the gaps between them. We come from business, software, machine learning, statistics and electronics, so we treat your company like a circuit: find where leads, time or money drop out, fix it, then measure what it adds to the bottom line.
We take on the website that should be bringing in enquiries, the spreadsheet three people retype every week and the leads that sit unanswered over the weekend.
Every change is tested and measured — A/B tests, regression and forecasting — and machine learning is used only where it beats a simple rule.
We work with owner-led businesses across Canada by email, ticket, phone or Zoom.
Next step
Start with an audit.
Tell us what you run today and what’s slowing it down. We’ll reply by email with the questions we’d ask in phase one.